Protecting your company’s brand is as important as developing a product that customers love. However, many companies don’t spend enough time thinking about how to protect their brands and fail to implement the right protections in time. This can cause irreparable brand damage and lose customers who are looking for the specific brand. Protecting your brand is a continuous process. With a brand protection software, you can quickly and easily check if your company’s brand is protected in all relevant jurisdictions, check if there are any gaps in your protections and set up new protections as needed. In this blog post, we will explain why you should buy a brand protection software and what it can do for you.
What is Brand Protection?
Legal protection of a brand is an important step to guard your company’s identity from being stolen. A brand protection law can help ensure that your company’s name, logo, and other branding features aren’t used by others. The law can be used to stop imitators from using your branding and take legal action against unauthorized use. There are two main types of trademark laws:
– Trademark registration: Protects a trademark once it’s been used in commerce. If a trademark owner registers their mark, they can sue anyone who imitates the mark.
– Trade name registration: Protects a trademark once it’s been used to identify a product or service. No lawsuits can be taken until someone actually uses the mark to make a commercial transaction.
Why You Should Buy a Brand Protection Software?
Protecting your brand is a continuous process. With a brand protection software from Authena, you can quickly and easily check if your company’s name, logo, and other branding features are protected in all relevant jurisdictions, check if there are any gaps in your protections and set up new protections as needed. In this blog post, we will explain why you should buy a brand protection software and what it can do for you. There are many benefits of using a brand protection software compared to using trademark and trade name archives. Using a software instead of paper-based systems can save you time, help you focus on your core business, and improve your productivity. Using a brand protection software can also help you avoid possible errors in the marking and filing process.
